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For the modern gentleman who appreciates classic quality & craftsmanship, we present the all-new collection, featuring Organic Cottons & Italian Leathers, available soon.
3M reflective material is engineered to maximize visibility, enhancing your safety and style. Whether you're commuting at night, enjoying an evening run, or simply expressing your unique personality, 3M reflective print adds a touch of futuristic flair to your hoodie, ensuring you stand out from the crowd. Now available on select garments.
Our bestselling garments since 2014, the Everyday Raw Edge T-Shirt is now available in Individuals as well as the 3-Pack. Shirts are separated by colors, check out the latest updates.
Humble Beginnings | Thankful
We founded this brand with our last $200 in 2006. At the time, our Founder, Dani Merritt was pregnant, sick & placed on bedrest. She used the time to learn skills that allowed her to create t-shirts. From there, the brand continued to grow, find investment & become one of the next big brands.
The brand is now family owned & operated.
“I’ve been a customer since they were Elusion Clothing many years ago. I love the brand, the story and their growth. My favorite piece is the Raw Edge T-Shirt. Congrats to Dani & her family.”
“Their customer service is excellent. I had an issue with the wrong size for a linen shirt I purchased. I immediately reached out to exchange and they sent me a new shirt, then told me to keep the other one. I gave it to a friend. I like this brand!”
“I went from a customer to an investor and I still order! I order for my friends and family now, to help spread the word.”
Years ago, sweatsuits were just a quick simple throw on, usually for athletes or people who participated in sports. Brands like Hanes, Russell Athletic & Champion were some of the tops when I was a child. Some of my favorites were ones that featured my favorite sports teams. They were...
The Parka Jacket. Built for warmth. Built for durability. Long lasting. Great. Or, maybe not so great. Yes, it’s warm. Yes, it’s often long lasting. When I was a kid, I had my Triple Fat Goose coat for years. My mother bundled me up every day for school. I also...
